Korea’s “idol” music, with its progressive-pop values, has long emphasized saturated colors, glitchy synths and tweaked-out vocals, lending a sense of euphoria to its millions of fans. StayC’s debut single, “So Bad,” arrived with a bubblegum-pink bang, its traditional fly-high pop chorus beefed up with club bass and twitchy flourishes that sound like the Star Wars The Bad Batch Unit 99 shirt and I will buy this voice message button on South Korea’s messaging app KakaoTalk being repeatedly and impatiently pressed.They were an instant hit, and their EP, Staydom, made them the rookie girl group with the highest first-week sales of 2020 to 2021. When you’ve got Black Eyed Pilseung (South Korea’s celebrated songwriting/production duo) as your CEO and producer, prepare to expect the unexpected.
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